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What To Expect


🪄 The World's First Holographic Theater

🦖 Tame, Train, and Fight Life-Sized Dinosaurs

✨ Great for Families, Date Nights, or Solo Adventures

Primal Ranch is a one-of-a-kind augmented reality (AR) experience. Tame, train, and fight life-sized dinosaurs, blast your way through meteor storms, and save the planet from total destruction!


😎 Wearing Augmented Reality glasses, you'll walk through the room and use hand and voice commands to direct your dinosaur!‍

WEEKEND TICKETS SELL OUT

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General Info

🎯 Free-roam AR quest—no motion sickness

20, 40, and 60 minute sessions available

💲 From $17.99 · Click "Buy Tickets" for available dates and times

👦 Ages 7-100+. See the FAQ page for more info

🎟️ Weekend tickets often sell out. We highly recommend booking online to ensure you get your preferred time slot.

Admission

1 Experience

$17.99

Your choice of one of our classic experiences.

buy 1 Experience

2 Experiences

$29.99

Your choice of two of our classic experiences.

buy 2 Experiences

VERSE Pass

$36.99

Your choice of two of our classic experiences PLUS one kinetic game.

buy Verse Pass

Happy Hour Special

Get 30% off your entire purchase for visits M-F 12:30-6pm

All prices are listed per person

Testimonials

⭐⭐⭐⭐⭐

“Absolutely incredible. CHECK THIS OUT. The story was way cooler than I was expecting, and the visuals, gameplay, and levels of interaction were so so cool. One of the most unique things I’ve ever experienced.”
Adan Lanno

NOT VR

Verse Immersive uses AUGMENTED REALITY. While VR isolates you from the real world, augmented reality (AR) enhances the world in front of you while still allowing you to interact with your surroundings. VR is also notorious for causing motion sickness – but with AR you can see your surroundings, meaning that you will NOT get motion sickness!

Ready to give it a try? Click the “Buy Tickets” button to check availability!

A collage of pictures showcasing the Primal Ranch AR experience
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Directions

Verse Immersive is located inside Shenaniganz Entertainment Center!

Shenaniganz is located off of I-30. Coming from Dallas, take exit 69 to John King Boulevard, and the facility will be on your right past the Toyota dealership. Parking is located in front of the building.  

1290 I-30, Rockwall, TX 75087

Accessibility: For accessibility questions, please reach out to Shenaniganz at: (972) 722-1133

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